What it is: Pre-revenue marketplace, validated with the local market, having 1000+ bookings and 500+ individual beauty service providers across major cities from Romania, with little to no marketing spend.
Why sell: Due to challenging market conditions combined with a series of life events for the founders, leading to not having enough time and resources to continue
Codebase & IP
Social media accounts
Growth opportunity:Â Investment in customer acquisition through various paid channels, direct sales, maybe even content marketing would be great opportunities to grow the user base provided the buyer has capital to invest.
Move to another country/region other than Romania. The romanian market is particularly challenging.
Expand platform features to cover beauty salons. The main focus for us was individual/freelance beauty professionals.
Integrate a product marketplace (service providers often times want to also sell the products they use). Add the possibility for service providers to host video courses. Basically allow service providers to create their own brand inside of the platform, while the platform would become similar to LinkedIn for the beauty industry.
Increase content marketing
Add new product features
Focus on SEO
Social media marketing
Expand to new markets
Hire a B2B sales team
Increase digital marketing
Improve conversion rates
Asking price reasoning:
Development costs: 156 weeks x 15 hours/week/person x 3 people x 35$/hour = 245,700
Available software credits:
Included: Logo and Branding Assets, Support after sale, Domain and Website, Customer Base
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